Deal Sourcing · Boutique & Middle-Market M&A
…Without hiring more BD staff, relying on referrals, or paying success fees.
The common belief
Most firms think cold outbound stopped working.
What stopped working
Sending the same message to a thousand owners and hoping.
What works
A message that could only have been written to them.
An owner who spent a career building something doesn't respond to a template. They respond when the message shows someone actually looked at their business.
This is a solvable problem.
Walkthrough
Who it's for
This Is for You If…
You're a CEO or Founder in a Boutique to Middle Market M&A firm looking to achieve a predictable pipeline.
You've spent $150-200K on in house BD that generated no tangible ROI.
You want to add deal volume without hiring an analyst, adding overhead or building an in-house outbound team.
You've been relying on word-of-mouth referrals.
Our system
This is a high level overview. The full detail on each step is covered in the video above.
01
We define with precision: Niche, Geography, Revenue Band, and any exclusions, then layer in intent signals. This type of precision is what finds viable prospects instead of keeping it general and just praying.
02
3 to 5 sending domains separate from your primary, 2 to 3 mailboxes on each, SPF, DKIM and DMARC configured on every one, and 14 to 21 days of warmup. Your firm's main domain never carries campaign risk.
03
Every company on the list gets its actual website and LinkedIn read. Services, markets, location, years in business, hiring signals, leadership, credentials and recent announcements, extracted as fields the databases are not doing.
04
Every email is written off what we pulled and then enriched, not just the industry code and revenue. Multiple sequences run against split segments of the list. Whichever wins becomes the principal sequence.
05
Asking for a 30 minute call is a heavy first ask. Instead we recommend that you lead with an Exit Readiness Scorecard that grades their business across a few value drivers specific to your niche. This is now an offer instead of an ask.
The engagement
Have a pipeline running under your firm's name, no 3rd party.
Spend 0 hours on writing, sending or following up on outreach emails.
Will have analytics to drive future decisions.
Have exclusivity to a region in your market, creating 0 competition with other clients.
Fees
No success fees
Commitment
Month to month
Territory
One firm per market
FAQ
You could, you could spend hours configuring the DNS settings. You could spend hours scratching your head wondering if the template you created was correct even if you followed my instructions. Or if you don't have time, you could ask your fresh out of college analyst to do it and put that pressure on him while paying him a large amount. Even worse, you see deliverability is dropping and you don't know why. It could be a new google policy, could be market changes. One things for certain, you'll spend precious time figuring it out.
Or you could let AceBound do all of that for you.
I understand you may have been burnt in the past or are new to this. Most run the same script where they buy a list, blast a sequence, and move on.
We understand that sell-side M&A requires relationship building and nurturing. Our emails are tailored and to be hyper specific to your industry. There will be multiple touchpoints across a year to ensure your target knows who you are.
Sure, it's definitely a possibility. We will show you beforehand, so you know what you are getting into. If it's not deep enough, no engagement will be signed.
Month to month, no annual term, no success fees.
Great question. No, we can't guarantee x amount of meetings a month. We understand that a relationship takes time.
We can guarantee that these owners will be seeing your name consistently over the year and that is huge for rapport.
We will work with one firm per niche, per state or metro. Once a market is locked it's off the board until that engagement ends. If you're planning around a certain niche or area, it's worth checking whether it's still open.
Next step
Once on a call, we'll go through your industry niche, your buy box, metros targeted, and whether the universe in those markets are deep enough for you.
No success fees. Month to month. We work with one firm per niche, per market.